Market Research

Market research is a fundamental step in the export process, providing the necessary information for strategic decision-making, risk mitigation, and successful market entry.

Eligible Actions

• Procurement of market reports from specialized international market research companies.
• Bespoke marketing intelligence and report may be approved provided that the objectives are well defined in the application and the outcome is well documented in the claim.

Funding

• Companies may still apply for financial support under TradeMalta’s other schemes, but funds allocated under this scheme will be deducted from the overall capping of Eur 30,000 in maximum assistance from TradeMalta to a single undertaking in one calendar year.
• The purchase of such reports or market intelligence must be pre-approved by TradeMalta.

Who can benefit?

• This programme is designed to assist Malta-based companies that are aiming to target new international markets to procure specific market research and market intelligence reports, which will assist them in honing their export strategy to succeed in high-opportunity markets.
• Eligible sectors are listed in the Guidelines in Section 3 pg. 10.

Applications

• Applications are to be submitted as per below through Submittable®. If you are using this portal for the first time, you will need to ‘Create your Account’ in Submittable®.
• The application form will request why this particular market intelligence will contribute to the development of your target market(s) and list the source in question, as well as the cost of the report(s)
• Costs need to be approved by TradeMalta in advance.

For more details about this incentive, please refer to the Guidelines linked below.